The Backfire Effect

"They laugh at me because I’m different; I laugh at them because they’re all the same."

                                                                                                                                             Kurt Cobain

Paul Krugman:

… but I see that there’s now extensive evidence that facts not only don’t win arguments, they make people on the wrong side dig in even deeper: “When your deepest convictions are challenged by contradictory evidence, your beliefs get stronger.”

…

That is why the culture that rewards liars or borderline crass individuals, while refusing the offended ones an opportunity to manifest their displease is so prevalent.